Marketing is the practice of making a product or service stand out among other products or services. The product may be an idea, a service, or a physical item. To make a product or service unique, marketers must first determine its unique selling proposition (USP). The USP is a product's ability to meet a customer or market need in a unique way. Social Media - business posts Social Media has emerged as a powerful marketing tool, especially when used strategically. It allows brands to create a personality behind their brand, develop relationships, and promote products and services. This type of...